Just Do It
Go head Nike! They recently released a curved line! For full figured women or as some would call BBW. Not only did they release a line and use actual curved women they even got full figured mannikins.

Many people love this new look. Especially with people accepting full figured people as beautiful. Now don’t twist my words up I never said BBW’s are not beautiful but the ideal model has always been a tall and slim.
Welp move over skinny girls! Plenty of companies are trying to be more diverse with advertising. As well as appeal to customers. This is not the first company that has changed up their style by adding models and manikins to look like their customers! Nike’s model has always been just do it and honey they did that!

